The Good, The Bad & The Downright Ugly
In 'Replatforming: The Good, The Bad and the Downright Ugly', 18 eCommerce and IT experts from a number of well-known brands, including B&Q, Carphone Warehouse, Moet Hennessy, ghd, Jacques Vert and Heal's, share their often painful accounts of replatforming and offer their wise words of wisdom.
Packed full of invaluable advice from people who have been there and done it, this important guide is a must-read for anyone considering undertaking a replatforming project within their business, providing key learnings that these eCommerce professionals have made along the way and highlighting the main pitfalls to avoid.
The road to eCommerce success is rarely a straightforward one, but
by understanding the common mistakes that can all too easily befall
an eCommerce project you stand a much better chance of avoiding them.
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